FMCG Electrician Loyalty Program | Boost Repeat Orders

Award-winning FMCG electrician loyalty program. Drive 35%+ order frequency with instant rewards, QR scanning & WhatsApp engagement.

FMCGElectrician

Electricians control 60% of FMCG purchasing decisions at job sites, yet traditional trade programs leave them unengaged. TagnPay's purpose-built loyalty infrastructure captures this high-frequency buyer segment through mobile-first mechanics aligned with on-site workflows. Our platform has processed 2.3M+ electrician transactions across 500+ SKUs, delivering 4.2x average ROI within 18 months. Unlike generic B2B platforms, we engineered this specifically for the electrician cohort—solving fragmentation across material suppliers, wholesalers, and online retailers through unified point accumulation and instant redemption mechanics.

See ChannelLoyalty in Action

15-minute personalized demo with a channel loyalty specialist.

The Industry Challenge

Gaps in Existing Solutions

Strategic Framework

Platform Architecture

End-to-end B2B Channel Loyalty + Rewards + AI Analytics

Band 01|Layer-by-Layer Architecture

B2B Channel Ecosystem

Different layers need different reward logic & engagement frequency. ChannelLoyalty maps the complete distribution hierarchy.

Manufacturers / Brand HQ
Program owners & budget controllers
Primary
Distributors & Super-Stockists
Primary sales — volume-based incentives
Primary Sales
Dealers & Wholesalers
Secondary sales — target & milestone rewards
Secondary Sales
Retailers
Tertiary sales — frequency & display rewards
Tertiary Sales
Influencers & Applicators
Painters, plumbers, electricians — recommendation rewards
Point of Sale

Each layer connects to the ChannelLoyalty Mobile App + WhatsApp for engagement

0102030405

Align every layer. Reward every behavior. Measure every outcome.

Get a Customized Loyalty Solution for Your Industry

Our channel loyalty experts will design a tailored program architecture, reward structure, and ROI projection for your specific business context.

Industry Use Case

Competitive Comparison

Frequently Asked Questions

Request a Customized Proposal

Our loyalty architects will design a program blueprint tailored to your industry and channel structure.