Chennai's steel and metals sector processes over ₹45,000 crore in annual transactions across 2,400+ distributors and dealers. Yet fragmented loyalty mechanisms cost operators 18-22% in dealer churn annually. TagnPay's enterprise loyalty platform consolidates multi-stakeholder engagement—distributors, dealers, fabricators, and end-buyers—into a single points-based economy with AI-driven segmentation and instant digital payouts via UPI. Since 2019, we've managed ₹320+ crore in loyalty transactions across 150+ metal supply chains, delivering 4.2x ROI and 38% uplift in repeat purchase frequency.
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15-minute personalized demo with a channel loyalty specialist.
The Industry Challenge
Gaps in Existing Solutions
Strategic Framework
Platform Architecture
End-to-end B2B Channel Loyalty + Rewards + AI Analytics
B2B Channel Ecosystem
Different layers need different reward logic & engagement frequency. ChannelLoyalty maps the complete distribution hierarchy.
Each layer connects to the ChannelLoyalty Mobile App + WhatsApp for engagement
Align every layer. Reward every behavior. Measure every outcome.
Get a Customized Loyalty Solution for Your Industry
Our channel loyalty experts will design a tailored program architecture, reward structure, and ROI projection for your specific business context.
Industry Use Case
Competitive Comparison
Frequently Asked Questions
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Our loyalty architects will design a program blueprint tailored to your industry and channel structure.